This course starts by exploring and using others’ blogs to gain exposure and moves on to creating and managing your own blog, producing and distributing posts through social media channels, and building a network of fellow bloggers.
Quick EnquiryThis course is for anyone who is thinking of starting a blog for their own business or who has been asked to write for their employer’s blog. The course will help you develop up-to-date skills on one of the most popular social media platforms.
Awarded 19 CPD points upon successful completion
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Blogging has become an essential part of the social interaction to help a business engage with its online customers from a more personal viewpoint.
This course is for those who want to learn more about how to create and write blogs in a professional capacity. Writing a blog for a business is a specialist skill and requires training before publishing to a large customer base. It is vital that a business blog set the appropriate tone for its audience, as a misstep could alienate one’s customer base, which could spell PR disaster.
Module 1 - Finding out about Blogs
Module 2 - Designing your Blog
Module 3 - Managing your Blog
Module 4 - Blogger
Module 5 - Tumblr
Module 6 - WordPress
The course covers all you need to know before getting started with your blog. The three main areas you’ll look at are:
Finding out about Blogs - which includes the different types of blog, typical elements of a blog and blog post, blogs to follow, commenting and sharing on blogs, and what to post and when.
Designing a Blog - which includes the different ways to present a blog, adverts, images, accessibility issues, and different blogging software options.
Managing your Blog - which will look at creating a plan, identifying good post content, writing the content, registering with search engines, distributing posts, sharing and marketing posts and measuring impact.
You will also have access to tutorial sessions that take a closer look at Blogger, Tumblr, and WordPress blogs so you can get guidance on creating your blog.
Request more details or call the team on 1800 532632
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We offer a range of training packages in a range of subject areas and can offer blended learning opportunities to best meet your needs.
Our courses are practical in nature and focus on a single subject and can last anywhere from a few hours to a few days.
Diplomas are designed to give you a complete skillset mapped to a specific career path and contain a number of core and elective courses.
Click below for more details or call us on 1800 532632.
